London Buisness School
For the MENA Club at London Business School, we crafted an identity representing the entire region without favoring any country. Inspired by Arabic architectural elements, we created a logo featuring an arc motif and shield icon, symbolizing unity and the club's academic nature. This design blends cultural authenticity with modern aesthetics, reflecting the club's diversity and global appeal. The new branding positions the MENA Club as an inclusive, forward-thinking community, demonstrating our ability to create culturally resonant identities for international audiences.
